WordPress (WP) started in 2003 and is now the largest self-hosted blogging tool and is used on, literally, millions of sites worldwide. The one major difference between WP.com and WP.org is who’s actually hosting your website… This guide, by iThemes, focuses on using the self-hosted version of WP.
Optimising for speed is a continuous and important part of building and maintaining your WordPress site. Without optimisation, you risk paying more, losing visitors and conversions and even damaging your brand and reputation. By following this guide, by SiteGround, many of which can be implemented without a deep level of technical expertise, you will be well on your way to ensuring an optimal website experience for all your visitors.
iThemes have done some of the work for you and compiled this comprehensive WordPress website launch checklist. Just remember you can add, remove or change any of the items, depending on your workflow or client offerings.
Search engine optimisation is often about making small modifications to parts of your website. When viewed individually, these changes might seem like incremental improvements, but when combined with other optimisations, they could have a noticeable impact on your site’s user experience and performance in organic search results. You might be already familiar with some topics in this 2010 guide, because they’re essential ingredients for any web page, but you may not be making the most out of them.
This document – version 1.1, published 13 November 2008 – first began as an effort to help teams within Google, but they thought it would be just as useful to webmasters that are new to the topic of search engine optimisation and wish to improve their sites’ interaction with both users and search engines. Although this guide won’t tell you any secrets that will automatically rank your site first for queries in Google (sorry!), following the best practices outlined below will make it easier for search engines to both crawl and index your content.