image of Social Media Free Guide

Social Media Guide

Social media is a constantly evolving online platform from which to showcase your business, your skills and what you can offer to current and potential customers alike. Which means it can be an extremely lucrative marketing channel.

This free guide by Yell aims to look at six social media major players and provide some useful points to get you started.

  • Why should you care about social media?
  • The global social media landscape.
  • The main contenders.
  • Where should your business be?
  • Do’s & Don’ts.
  • Scheduling your content.
Online Reviews

Online Reviews Guide

This 7 pages guide, published by Yell, will show you how you can use online reviews to stand out amongst your competitors in the search engines. From why you should be collecting reviews, how you can receive them from your customers and the benefits of republishing your reviews to get more value out of them as possible.


  • Reviews Build Trust
  • Why Reviews are Important
  • Getting Started
  • Asking For Reviews
  • Responding Professionally
  • Using Reviews for Marketing