Google SEO Guide 2010

Search engine optimisation is often about making small modifications to parts of your website. When viewed individually, these changes might seem like incremental improvements, but when combined with other optimisations, they could have a noticeable impact on your site’s user experience and performance in organic search results. You might be already familiar with some topics in this 2010 guide, because they’re essential ingredients for any web page, but you may not be making the most out of them.

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